The British Council and Prabha Khaitan Foundation has come together in a milestone MOU to co-brand and promote literature and and performing art and artists in India and UK.
The key objective of the project is to promote cultural and literary activities and talent through well planned boutique events to a new audience. This will help create capacity of professionals in the arts field through various learning experiences.
As conceived prominent people from Indian Literary world would be hosted in the UK through distinguished, well-curated customised events like Kalam, Lafz , Write Circle , Ek Mulakat , Aakhar and Kitaab . The same would be undertaken to showcase various Regional performing art and artists in London and other UK cities such as Oxford, Birmingham, Nottingham and Edinburgh.
It will be vice versa for representatives from UK as well. Authors and performing arts participants would get to platform their respective attributes in the cities where The Foundation has their presence. People of UK has always taken a keen interest in Indian Art, Literature and Artists and this exchange programme will create an appropriate opportunity for them to experience the cream of the respective fraternity. This will also create an opportunity for Indian authors to participate in British Literary Fests. The tie up also aims at upholding the long rooted connect the two countries have shared over the ages.
Edinburgh Napier University was formerly known as Napier University was established in 1964 as Napier Technical College. The University, state of the art Sighthill campus offers various Undergraduate and Post Graduate courses. It has received five stars for teaching, employability and internationalisation from the prestigious QS Stars rankings along with other prestigious awards such as The Queen’s Anniversary Prize Award. Prabha Khaitan Foundation signed a significant MOU with Edinburgh Napier University to promote cross cultural and educational activities between the two countries.
The Foundation has collaborated to jointly undertake activities alongside various exchange programmes. Both Kolkata and Edinburgh have a rich cultural heritage. The tie up is also aiming to promote activities that would support exchange of culture and literature also. Under this agenda various other avenues of collaboration will be evaluated. The University is rated top in the UK for adding value to students by the Guardian University Guide 2017. It is the endeavour of the project to spread awareness of their culture and literature on the global platform and create opportunities to showcase talent too.
Jhilmil is our associate in New York, USA where along with the Foundation hosts various literary, cultural and social activities jointly in New York, USA. The association not only promotes Indian talents and artists but will also pave the way for cultural exchange ventures between the two nations.
Prabha Khaitan Foundation forged yet another landmark association on the National level as they engaged into collaboration with Karma Foundation, Ahmedabad. The Foundation represented by Priyanshi Patel, caters to community focused events and projects aimed at serving senior citizens and the less privileged, community awareness, supporting the under-privileged and promoting literary and cultural activities. Both organisations henceforth will be jointly hosting various socio- cultural activities in the city of Ahmedabad, featuring literature, cultural activities as well as performing arts. This will help bring forth the rich heritage of Ahmedabad to the national and global arena.
Kriti UK is one of our associates in Birmingham, UK where along with the Foundation hosts various literary, cultural and social activities jointly in Birmingham, UK. The association not only promotes Indian talents and artists but will also pave the way for cultural exchange ventures between the two nations.
PKF entered into another significant association with Majha House, Amritsar on 1st November 2019. The MoU marks the commencement of Aakhar sessions in Amritsar. Majha House, will be the venue associate for the sessions which aim at promoting regional languages. This will provide a productive platform for literary talents in regional language in Amritsar.
Oxford Business College is our associate in Oxford, UK where along with the Foundation hosts various literary, cultural and social activities jointly in Oxford, UK. The association not only promotes Indian talents and artists but will also pave the way for cultural exchange ventures between the two nations.
Prabha Khaitan Foundation has been persistently working to enhance and promote the rich and vast cultural heritage of India through its various activities and platforms over a long period of time. In keeping with this endeavor, the foundation has augmented a new alliance. Phulkari Woman of Amritsar and Prabha Khaitan Foundation has signed a collaboration towards creating avenues for mutual enhancements. The MOU entails both parties to work in synergy to promote performing arts, literary and cultural events in Amritsar engaging local artists and litterateurs. The Foundation hopes to manifest the extensive cultural and literary heritage of Amritsar to the world on a larger scale more productively. The collaboration lays the foundation for connecting more people to the vibrant world of Punjabi tradition and lifestyle in the process.
The beginning of the decade saw the Foundation entering into another important collaboration. Sampad Asian Arts and Heritage and the foundation will be hosting various literary, cultural and social activities jointly in Birmingham and Midland regions. U.K. The association will not only promote Indian talents and artists but will also pave the way for cultural exchange ventures between the two nations.
In another endeavour to promote literary arts, performing arts, literature and culture Prabha Khaitan Foundation has joined hands with Spectrum Ahead, a Ladies' Study Group based in Pune.
Spectrum Ahead was started in 1992, when a group of dynamic women with forward thinking ideas looked at the exciting possibility of creating a forum that went beyond socialising and added value to a woman's life. Today, the strength of Spectrum stands at over 320, mostly in the 35-70 age group.
The main focus of the collaboration is to promote literature, performing arts and culture through socio-cultural activities and sessions for the patrons of both organisations in Pune. Both the organisations have made conscious and diligent efforts to promote the culture of the country since their establishment.
In another landmark collaboration, Prabha Khaitan Foundation has tied up with one of the oldest Universities of Europe, The University of Turin, Italy. In 2017, the University of Turin was ranked among the best 500 universities in the world by Times Higher Education. It has been ranked as one of the top universities in Italy, as well as a leading research university in Europe. The Foundation and the University has tied up to design activities related to Indian and Italian Art and Culture, Language and Literature as well as History and Philosophy. Various other programmes bases on topics from the Humanities stream such as Performing Arts, Music, Fine Arts, Journalism etc.
Diplomatic relations between the two countries go way back into History. The people of Italy have always shown keen interest in Indian Culture and Tradition as have the Indian people in theirs. This collaboration will enable both the countries to showcase talents from their respective countries. It will also create a productive platform for the learner as well as the learned in context to getting across to a wider audience. We can now look forward to experiencing the essence of Italy through the various activities of The Foundation as will Italy when they host talents from our country.
Vani Foundation is our associate in London, UK where they help identify authors/poets from India for the Foundation’s literary activities in the UK.
Vatayan-Hindi UK Samiti is one of our associates in London, UK where along with the Foundation hosts various literary, cultural and social activities jointly in London, UK. The association not only promotes Indian talents and artists but will also pave the way for cultural exchange ventures between the two nations.
An agreement was signed on 1st August 2019 between WWF-India and Prabha Khaitan Foundation to promote wildlife conservation in Rajasthan and boost and acknowledge individuals/local communities’ initiation and participation with regard to managing Human-Wildlife Conflict.
Two annual awards have been instituted in the MOU signed by WWF-India and Prabha Khaitan Foundation. The first award is titled ‘Vanya Prani Award’ – award for exemplary contribution to Human Life Conflict management for local communites. WWF-India and PKF with this MOU expects to enhance and strengthens community support and buy in for wildlife conservation in their areas. This annual award is instituted for a period of three years.
The second annual award instituted titled “Machhli Award” named after the legendary tigress of Ranthambore will be given to forest department staff, local community members, individuals and agencies with a significant contribution to wildlife conservation. This annual award is instituted for a period of three years.
The annual award schemes are expected to go a long way in conserving wildlife, it will also help increase self-dedication motivation and work efficiency. Field level protection of wildlife is a difficult job that calls for a lot of dedication and sacrifice and most of the ground level forest department staff are often underpaid, under-equipped and work in difficult areas and are subject to various risk and harsh positions.
This partnership between WWF-India and PKF will encourage the ground level forest department staff to increase their performance and boost their morale in Rajasthan. This will also help build community stewardship for conservation and for communities to strengthen linkages between conservation and sustainable development, thus encouraging people to manage natural resources.